Whether you’re hosting a summer barbecue for your employees, an elegant gala for a charity, or a product launch party – you will want to send your guests home with some goodies.
Promotional Items For Event Attendees
1. What Do They Want?
Ask yourself what your guests want and make sure it’s unique enough that everyone else isn’t also giving them away! Give your guests something they will find useful:
2. Create A Buzz
Stay in your budget and make an impact by ordering less of a higher quality product. Instead of giving everyone something that may end up in the garbage, give a few lucky people something really, really great. You can put the gift in every 5th swag bag or give them out as door prizes – like this super soft t-shirt made from organic combed ring spun cotton.
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3. Get Your Guests Connected
Include a printed card that announces an online gift, a free online membership, a coupon code for discounted online shopping, or a gift card for online purchases.”Digital swag is an emerging trend and a great way to save money, but make sure it’s easy to access and that it’s desirable enough to get people to log on.”
Another option: include a card with a QR code or your social media profiles and reward guests when they like, follow, or +1 your brand page. Or, a USB drive can be pre-loaded with your catalogue or auto-link to your website.
4. Earth Friendly
Guests increasingly appreciate eco-gifts and there are hundreds of ways to show them you are both innovative and earth friendly. Or, hand out the rest of the swag in a reusable tote.
5. Think Popular
Event-specific swag is a great opportunity to think in the moment and have some fun by incorporating a reference to current pop culture or trending news. It could be as simple as special edition apparel in the season’s hottest colours rather than your traditional branding.
Or, make sure guests are wearing your brand for the entire event by providing these custom conference badge holders:
Adapted from Erin Bury’s “5 Ways To Give Attendees What They Want” (mashable.com).
Contact us and we’ll help you select a promotional product that suits your business and your budget.
Extended to the end of June, Promote You is offering free setups (up to a $100 value) to newsletter subscribers on any new orders for eco conscious or recycled items.
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